Safaricom Analysis

Safaricom Analysis The case is Safaricom, case no 14. Students will:1. Write a brief summary about the company (location, size, number of employees, products/services, industry, how many years in business)2. SWOT AnalysisA. List and explain the “barriers” and “opportunities” in the external environment (general and industry environments)B. List and explain the strengths and weaknesses of the company3. What is the competitive advantage of the company?4. How does the national culture play a role in the company’s strategy?5. What are the main strategies the company pursues? Explain.6. Discuss what types of entrepreneurial pursuits, innovation, and strategic attempts the company applies to minimize threats and explore opportunities.All papers should be written in WORD in Times New Roman or Arial 12 point font with one inch margins, double spaced. Remember if you are using direct quotes, you must use quotation marks and cite the page number as well as the author & text. If the quote is longer than 3 lines, don’t use the quote marks, but indent it on both sides and single space the quote, and then cite the page number, etc. Ideas and theoretical concepts should be attributed to their originator and cited by author and text. Follow APA format for cites and references. If you have any questions or wish for clarification, please do not hesitate to contact me. Your work may be submitted to an on-line plagiarism detection service. Cheating, plagiarism, or knowingly furnishing false information to the University constitutes academic misconduct, and disciplinary procedures specified in th

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e Student Handbook will be followed.Answer Preview……………..Started in 1993 as a Kenyan government’s organization, the company has been in operation for two and a half decades, and has since increased in size to employ more than 6000 employees to aid in its service delivery. The company’s products are primarily focused on telecommunication services, including voice, data, and mobile money transfer services. Notably, the company has in period of operation achieved much influence and success within the Kenyan telecommunication market, some of which has involved its Initial Public Offering in 2008, in which the government auctioned off 25% of its 60% share of the company. Ultimately, this made Vodafone the majority shareholder in the company, with 40% of the company’s stocks. Essentially, the Safaricom company operates within the Kenyan market, in which significant opportunities for growth in the telecommunication industry exist. The economy is classified as a developing economy, which infers the existence of significant chances of business investment. Further, with the consistently increasing use of mobile money, the opportunities of success continue to increase due to the chances of investment in the rural areas within the country. However, barriers also exist, particularly due to economic volatility within the country, particularly due to current cases of corruption. This acts as a barrier to the prospects of future success, particularly with challenges related to changes in taxation for companies as successful as Safaricom…………..APA 911 words
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